Singles Day

Singles Day, also known as 11/11 or Double 11, is the day with the highest turnover in the world. Originally known as Bachelor’s Day in China, November 11th has meanwhile evolved into an Asian e-commerce event of superlatives, which has become more important in recent years, even across Chinese borders.

Initiated by the e-commerce giant Alibaba, numerous online retailers around the world are now celebrating the 11th of November with high discounts and special promotions.

 
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